Student testimonials, our perspective

Schools & Agents (S&A) interview with Dejan Trpkovic, PRODIREKT, published on 27 November 2018:

The Importance of Student Testimonials – An Agent’s Perspective

In this day and age selling has become quite an aggressive business – be it the selling of tangible products as well as the selling of services. Education, is by no means an exception to this rule. Nowadays we are living in a world which uses every possible medium to spread the world about whatever it is that Company X or Business Y has to offer. Therefore, it comes as no surprise that when it boils down to making a decision about their future, students all over the world need all the reassurance they can get. READ MORE

February 20, 2012April 11, 2020

Social media powers up language education and communication development in the Balkans

Belgrade, Serbia – February 20, 2012 – The European head office of the US based PRODIREKT education group today announced that its Verbalists (Verbalisti) Communication and Language Network exceeded an important 10,000-member mark for its Facebook business page. PRODIREKT recently celebrated another landmark when its Verbalists YouTube media channel logged 100,000 video views, the barrier that was broken only two years after the channel inception, with the video views connected mostly to the communication network authored content. The success of the Verbalists social media came after some regional media already proclaimed network Verbalists in 2011 as the fastest growing language education network in Southeast Europe. READ MORE

March 23, 2005November 12, 2019

French Embassy Commends Prodirekt for Creating and Implementing its Communication Strategy and PR Services in Serbia

Belgrade, Serbia – March 23, 2005 – PRODIREKT announced a successful completion of the communication strategy for the French Embassy in Serbia. PRODIREKT, one of the leading communication strategy consultancies in Southeast Europe, was engaged during the period 2003-2005 to provide communication strategy and PR services for the French Embassy, while it was assisting the Serbian Government in the field of European integration.

PRODIREKT Leaflet for the Serbian EU Integration Office — PRODIREKT designed the series of publications and promotional material for the Serbian European integration processes (photo: Leaflet for the Serbian EU Integration Office)

Daniel Dobrovoljec, an overall project director, said: “We are very pleased with PRODIREKT’s professionalism, creativity and quality of work. The focal point of the PRODIREKT public relations services related to creative and production of the 12 publications for familiarizing civil servants and the public with the EU accession process. These publications cover EU Competition Rights, the Stabilization and Association Process, Project Cycle Management, Enlarged Europe, EU Regional Policy, Introduction to EU Law, the leaflets on the EU Integration Office, and on the Stabilization and Association Process and European Partnership.”

The successful completion of the PRODIREKT project was announced today in a joint press conference of France and Serbia, at which time the French Ambassador to Serbia-Montenegro, Hugues Pernet, and Head of the EU Integration Office, Radmila Milivojevic, confirmed their intentions to furthering the cooperation between France and Serbia in the European integration processes.

March 25, 2004February 13, 2012

The European Agency for Reconstruction Approves the Communication Strategy for Serbia Developed by PRODIREKT

Belgrade, Serbia & Montenegro – March 25, 2004 – PRODIREKT’s Annual Plan of Communication Activities for the Ministry of International Economic Relations receives a general approval from the European Agency for Reconstruction

Prodirekt successfully completed the 2004/2005 implementation plan of the communication strategy for the EU Stabilization and Accession Process in Serbia.

“The ongoing political and economic reforms in Serbia have caused a rise in unemployment, and an increase in wage inequality and income insecurity. In order to maintain the positive attitude towards the EU, we believe that it is important to feed information through the media channels that reach people in an environment which they appear to trust, like, special interest programs on television and print or media from non-governmental organizations,” says Dejan Trpkovic, founder of Prodirekt. “In the public information sphere, particular attention has to be paid to explaining the EU’s likely impact on the culture, national identity and sovereignty of Serbia and Montenegro. It is vital both to publicize the activities planned by the Government, and to explain the reasons behind them, if we are to decrease the alienation of the public in these instances.”

The EU 2004/2005 communication strategy plan received a general approval by the EAR, and was commended by the Ministry of International Economic Relations – Department for European Integration.

About PRODIREKT
Prodirekt provides strategic management and human resource consultancy services to clients ranging from large corporations to emerging growth companies in southeast Europe, across a broad range of industries and sectors. The company has earned a reputation for successfully completing the most complex management searches in the region due to Prodirekt consultants’ in-depth knowledge of specific industry sectors and years of direct senior-level experience and long-standing relationships with top leaders.

February 22, 2004November 12, 2019

PRODIREKT Strengthens its Strategic Communication Services, Chris Galea Joins the Board of Directors of PRODIREKT group as its Advisory Member

Belgrade, Serbia – February 22, 2004 – PRODIREKT today announced that Chris Galea, worldwide managing director, TBWA Singapore, joined the company’s board of directors as an advisory member.

“After 19 years of broad based agency background embracing start-up, small, medium and large agencies (Grey Worldwide, DDBNeedham, TBWA), Chris has accumulated significant depth of senior management experience in many vital sectors including child targeted products, fmcg, brown and white goods, tobacco, financial services, toys and games, service industries and alcohol. Chris will bring to our group an in-depth understanding of global advertising markets and a track record of outstanding client service,” said Dejan Trpkovic, managing director, PRODIREKT LLC.

About TBWA
TBWA Worldwide global clients portfolio includes ABSOLUT, adidas, Apple, Energizer, GSK, Henkel, Infiniti, Mars, McDonald’s, Michelin, Nissan, Pernod Ricard, Pfizer, Roche, Standard Chartered Bank, Singapore Airlines and Visa. TBWA is ranked as a Top-Ten worldwide advertising agency. TBWA has 274 offices in 100 countries, and over 11,000 employees worldwide.