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Posts tagged ‘partnerships’

PRODIREKT and Entertainment Learning Partner to Help Learners in the Balkan Region to Improve their English

Belgrade, Serbia — February 3, 2012 — PRODIREKT LLC today said it will join forces with Paris based Entertainment Learning SAS to market its flagship language learning service, English Attack!, in the Balkans. The exclusive regional partnership agreement is expected to be announced shortly.
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English Attack! and Prodirekt together in improving English language education in SEE

“Prodirekt” and “Entertainment Learning” partner to help learners in the Balkan region to improve their English

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Paul Maglione, co-founder of Entertainment Learning said: “We interviewed many potential partners for the Balkan region, and finally found what we were looking for in PRODIREKT LLC. We are confident that they have expertise and experience to create the ideal marketing and communications programs and commercial initiatives, as well as the local relationships with teachers, schools, universities, language institutes, and companies, to make English Attack! an integral part of PRODIREKT’s education offering and  an important player in the growing and dynamic English language-learning industry here in the Balkan region.

PRODIREKT expects to launch the first local language versions of English Attack! in April 2012, giving English language learners in the Balkan region a choice between an English-language interface for the innovative online service; and a version with navigation, help texts, tutorials, a dictionary, and other resources in local languages, and allowing easier access to the site’s unique pedagogical approach by early-stage learners of English.

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About Entertainment Learning
Entertainment Learning was founded by the well-known specialists in the media and entertainment industries, Paul Maglione and Frederic Tibout, who see a huge potential in the power of digital entertainment applied to a radically different way of helping people learn languages. English Attack! is the first site developed and published by Entertainment Learning.

Launched at the end of June 2011, English Attack! has attracted its 100,000th registered user and opened its 12th regional sales and marketing office. English Attack! is a global site created to help learners around the world improve their English, and is already available with a user interface in 13 languages. English Attack! features a combination of video clips, thematic visual dictionaries and games; a motivational reward-rich ecosystem; and social networking functionality allowing learners to use what they learn from the site.

Thanks to an innovative pedagogical approach combining elements of online entertainment, online social networks, and “gamification,” English Attack! (www.english-attack.com) is attracting an ever-increasing number of the “digital native” learners of English aged 13 to 35 for which it was designed.

English Attack! has been recognized on the European high tech scene, with finalist status at the TechCrunch (Paris), The Next Web (Amsterdam), and Plugg (Brussels) competitions, and it was a winner of the SeedCamp Paris event.

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About PRODIREKT LLC and Communication Network Verbalisti (Verbalists)
PRODIREKT provides strategic management and executive education and training in the Balkan region. PRODIREKT’s innovative solutions for corporate management, marketing and international business communication offer a bridge between strategy and education, while its business group and social network Verbalisti, dedicated to language studies and professional training, helps young professionals and business people achieve their objectives in international communication.

The communication and language network Verbalisti has been created for language lovers and all those wishing to improve their communication skills. Furthermore, Verbalisti are the answer to the growing demand for the regional standardization in foreign language studies. Verbalists offer quality language courses for students of all ages and levels according to their various budget needs.

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Stanley Jordan, Famous Guitar Player, and his Magic Touch for Verbalisti Language Fans (VIDEO)

Nis, Serbia – 14 August, 2011 – Three years ago, PRODIREKT and its language network Verbalisti partnered with the largest jazz festival in Southeast Europe – Nisville. This year, the cooperation has been extended to musical education. The Nisville Jazz Festival features workshops every year, aiming at educating young people through music.

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Stanley Jordan and his magic touch for Verbalisti language fans

Stanley Jordan is best known for his development of the tapping technique for the guitar

The Festival conducted a free workshop in August 2011 for vocals and most of the jazz instruments – the piano, guitar, base, brass and wood wind instruments. Verbalisti used this unique opportunity to meet and talk to one of the most prominent Festival performers and the guitar wizard Stanley Jordan:

Verbalisti interview: Stanley Jordan
by Aleksandra Velickovic
August 2011, Nisville Jazz Festival

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About Stanley Jordan
Stanley Jordan (July 31, 1959) is an American jazz/jazz fusion guitarist and pianist, best known for his development of the tapping technique for the guitar.

He was born in Chicago, Illinois, and he received a BA in digital music composition from Princeton University in 1981, studying under computer-music composers Paul Lansky and Milton Babbitt.

Stanley Jordan began his music career at age six, studying piano, then shifted his focus to guitar at age eleven. He later began playing in rock and soul bands. In 1976, Jordan won an award at the Reno, Nevada, Jazz Festival.[1][2] While earning a degree from Princeton in 1981 he played with Benny Carter and Dizzy Gillespie.

Jordan has performed at many jazz festivals, including: Kool Jazz Festival (1984), Concord Jazz Festival (1985), and the Montreux International Jazz Festival (1985). During the 1980s Jordan played with Quincy Jones, Michal Urbaniak, and Richie Cole.

Since working at Birdland (jazz club) in New York in 1989–1990, Jordan has maintained a lower profile. Stanley Jordan has four Grammy Nominations.

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