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Posts from the ‘Events’ Category

Prodirekt and Verbalists Language Education Network to represent Manchester City and King’s College programs in the Balkans

Belgrade, Serbia – 12th November 2015 – Educational group PRODIREKT LLC, along with its Verbalisti Language Network, took part for the 5th time in the most important annual educational workshop held in Berlin, from 1st-3rd November, which was organised by the revered Berlin’s ICEF organisation.

More than 2,400 participants from over a hundred nations attended the 2015 workshop, particularly special as ICEF celebrates its 20th year in existence. Over the course of three days, filled with meetings and seminars, those who attended had the opportunity to reaffirm existing business partnerships, as well as create new ones, whilst catching up with the latest trends in the education sector on a global scale.

ICEF education workshop in Berlin and Verbalisti Language Network

Maja Merdovic: “United vs City – Verbalisti are very excited to be able to create in this way a distinctive worldwide position – a healthy competition on the pitch but also in the classroom.”

Maja Merdovic, PRODIREKT’s Language Education Program Manager, commented on the importance of providing quality education to language learners of all ages, and more specifically offering new learning opportunities for young learners that combine sports and language studying. She pointed out that prestigious sports brands make the learning experience for the young much more attractive and enjoyable: “Three years ago, in an exclusive partnership with the famous Manchester United (MU) Soccer & English School, we brought this unique educational opportunity to the Balkan region. The MU language with football program has proved hugely popular – so much so that some of our students have already decided to go back for the third time next summer.”

Besides this prestigious summer camp, Verbalisti have been offering language learning and sports development with tennis, through NIKE tennis camp held in London, and summer outdoor activities with the GLS Water Sports camp near Berlin.

Manchester United and Manchester City football and language schools, Verbalisti“As the leading provider of young learners programs, we continually seek out new and exciting learning opportunities for our students. We are pleased to announce that during the ICEF workshop we have finalised regional representation for more world famous brands, the first of which is none other than – Manchester City, the fiercest Man Utd’s rival! Verbalisti are very excited to be able to create in this way a distinctive worldwide position – a healthy competition on the pitch but also in the classroom. Other famous sports brands will be revealed soon on our Facebook business page, so stay tuned, you will love our new programs,” revealed Maja Merdovic.

In 2014, apart from the language group, PRODIREKT created the academics department to focus on educational consulting for secondary, further and higher education abroad. During the workshop in Berlin, PRODIREKT’s Managing Director and founder Dejan Trpkovic met with representatives from leading high schools and universities in the world. “Language education is closely connected to and often a prerequisite for a successful entry into high schools and universities abroad. Our achievements in language education over the years have been recognised by many renowned higher education institutions, and our meetings in Berlin were an ideal opportunity to agree with them on a unique approach in presenting them in South Eastern Europe. I consider it too early to talk about significant figures in terms of the number of students from our region studying in the well-known universities, for example, in the UK or the US, mainly due to their high tuition fees. Nevertheless, there is a large number of lesser-known high schools and universities in the world with outstanding standards of education. I believe it is important to make those institutions known and accessible in the Balkans.”

Dejan added that his company intends to “acquaint students and their parents with different educational systems in the world, and make them aware of the pitfalls of enrolling in high schools which do not have a proper accreditation and/or a high acceptance rate into universities. There is also a risk of enrolling into universities which do not have a proven track record in enhancing students’ employment prospects. I trust that PRODIREKT is well suited to offer these valuable educational insights. Most of our team members have obtained their undergraduate or postgraduate diplomas at reputed universities abroad and worked as senior managers overseas. Perhaps, it is equally important that we have long been the leading management education and recruiting firm in the Balkans, providing services similar to academics consulting.”

ICEF prides itself on having the strictest, most comprehensive and diligent educator and agent quality controls. Agencies who have received ICEF Agency Status are evaluated every two years to ensure ongoing compliance with ICEF’s standards. PRODIREKT and the Verbalisti Language Network were among the first organizations from the Southeast Europe to pass ICEF’s strict screening process and were awarded ICEF Agent Status in 2011, which is an indicator of their quality and professionalism.

New dimensions in language learning in Southeast Europe

IALC Workshop in Vienna revealed the increase in demand for learning languages other than English in Southeast Europe.

Belgrade, 19th September 2015 – Educational group PRODIREKT and the Verbalisti language network today announced new higher education partnerships which were forged at the workshop in Vienna, organized by IALC (International Association of Language Centres). During the workshop, which took place at the prestigious Vienna Savoy Hotel on 16th and 17th September 2015, 21 study travel agents met 16 IALC-accredited schools from 11 countries teaching 5 languages.

Serbian language education agencies visit Austria, Verbalisti

“The sweetest business was done over die Sachertorte,” Maja Merdovic, Education Program Manager at PRODIREKT & Verbalisti Language Network

This was the first time IALC has organised a regional workshop with school delegates meeting agencies from across the region in a central hub. “Vienna is the perfect location for this type of event,said IALC Marketing Manager Hollie Coffey. “It has great transport connections and it allowed agents to visit ActiLingua, a local German language school based in Vienna.”

ActiLingua school opened their doors for drinks before delegates headed to a reception at the Belvedere, a baroque palace overlooking the city. IALC President, Celestine Rowland welcomed new and returning agents in a speech at the Belvedere. Guests enjoyed food, drink and traditional music outside on the terrace in unusually hot September weather.

Apart from the meetings, the second day was reserved for the city tour. Baroque castles, ornate gardens and the city architecture shined in all its opulence, reminding the workshop participants that Vienna’s culture, history and surroundings make it a great place to learn German whatever your age and interests.

We are very satisfied with the outcome of this workshop for we were able to discuss new agreements, relating to the university preparation programs, with the schools we already represent from the UK, Germany, France, Austria and Spain. I am also glad I had the opportunity to meet our language network’s students who were currently learning German in Vienna,” described the event PRODIREKT Education Program Manager Maja Merdovic.

The diversity of both schools and agents at the event reflected the general increase in demand for languages other than English in Central Europe. This was highlighted in recent research conducted for IALC by StudentMarketing which noted that “in countries where there is growing English proficiency, demand for other languages will increase”.

PRODIREKT at the Berlin Workshop; the partnership with Greg Norman Champions Golf Academy announced

Belgrade, Serbia — November 8, 2014 — Representatives of the Verbalisti language network and PRODIREKT just returned from the ICEF Berlin Workshop 2014, the world’s largest gathering of universities, language schools, education consultants, and agents. In contrast to student recruitment fairs and exhibitions, ICEF Workshops are closed to the general public. This year 2,343 participants travelled to Berlin for three days (02-04 November) of targeted meetings, seminars and networking held at the five-star InterContinental hotel. Overall, participants from 103 countries participated in 26,879 pre-scheduled meetings.

Maja Merdovic of Verbalists in Berlin

Maja Merdovic of the Verbalisti Language Network

Dejan Trpkovic, managing director of PRODIREKT and founder of Verbalisti, described the language network’s activities at the workshop: “We had very successful meetings with a number of educators, which would result in more exclusive language learning and destination options for our students.

After signing the exclusive representation agreements with the Manchester United Soccer Schools and Nike tennis camps in the UK, we are about to bring to our region another world’s most valuable sports brand – Greg Norman Champions Golf Academy. That prestigious US based golf camp was created to meet the needs of world’s top golfers at every stage of their amateur and professional development.

Verbalisti and Greg Norman Champions Golf AcademyWe also had an opportunity to devise several sweepstakes and contests with our partner colleges that would make the language network’s programs even more exciting in 2015. The ICEF Berlin workshop was again very helpful in fulfilling our goal – to continue offering language travel at its best in the Balkans”.

ICEF prides itself on having the strictest, most comprehensive and diligent educator and agent quality controls. Agencies who have received ICEF Agency Status are evaluated every two years to ensure ongoing compliance with ICEF’s standards.

PRODIREKT and the Verbalisti language network were among the first organizations from the Southeast Europe to pass ICEF’s strict screening process and were awarded ICEF Agent Status in 2011, which is an indicator of the Verbalisti language network’s quality and professionalism.

Verbalisti at the ICEF Berlin 2014

Doing Business while Learning to Waltz in Vienna

The English UK Fair, Vienna 2014 took place on Monday 3 to Thursday 6 March 2014. PRODIREKT and regional language network Verbalisti participated at the workshop together with 80+ delegates, including representatives from English UK member centers and top quality agents from Central, Eastern and Southeast Europe.

The Vienna Fair was based in the luxurious city center Austria Trend Hotel Savoyen Vienna, a historic building which once housed the Austrian State Printing House and where rooms are named after the family of a local prince.

Prodirekt and Verbalisti at the English UK event in Vienna, 2014Delegates were welcomed to the city with a reception and dinner at the grand residence of the British Ambassador before starting formal business the following day.

After a day hard at work in seminars and one-to-one appointments, the party split into four to enjoy their informal evening out, starting with themed city walks and activities, including the waltz class, a private tour of a Hapsburg museum, coffee and cake with a history of Viennese coffee shops and a tour of a Mozart home with a very special concert. “Listening to a brief history of Demel, the famous pastry shop and chocolaterie in Vienna, brought to life with the legendary rich chocolate cake Sachertorte, was a great experience. The cake and coffee indulging was one of four evening activities – which included a concert in one of Mozart’s homes and learning to waltz – which were allocated to us, guests, at random and announced minutes before they happened”, commented Dejan Trpkovic, managing director of PRODIREKT.

Finally, there was dinner in a traditional city restaurant with local specialties pork and Sachertorte.

On the last night of the fair, it was back to formality as the guests enjoyed a gala dinner at the Baroque Palais Daun-Kinsky, one of the most beautiful buildings in the city.

Educators and Agents Experiencing Vienna

The workshop was organized by English UK and was supported by the British Council, UK Trade & Investment and VisitBritain.

Simultaneous Interpreting Services for the Conference “Parliaments in a changing Europe” Entrusted to Prodirekt

Belgrade, Serbia – September 9, 2013 – Simultaneous interpreting services have been entrusted to Prodirekt, the leading communication and language consultancy in SEE, for the high-profile conference “Parliaments in a changing Europe: Citizens and representative institutions in modern governance”, which will be held on 10th and 11th September 2013 at the House of the National Assembly. This Conference takes place within the European Union (EU) funded Twinning Project “Strengthening Capacities of the National Assembly of the Republic of Serbia in the EU Integration Process”.

Following the aim of the project to strengthen the representative role of the National Assembly of Serbia, legislative function and the oversight function towards the executive, the main purpose of the Conference is to explore the way in which the democratic perspective of a parliamentary representation can be further developed in the directions of strengthening its ties with citizens and openness.

Strengthening Capacities of the National Assembly of SerbiaDistinguished Serbian and international speakers from EU Parliaments, government institutions, academia, and NGOs will address areas such as: relations between the parliaments and civil society, European and national dimension of citizen’s rights, governance and decentralization strategies, inter-parliamentary communication and modernization of parliament’s operation.

The Conference provides opportunity to learn about current parliamentary tendencies and get more acquainted with the project, which is designed to advance the overall capacities of the National Assembly, in order to plan and implement necessary reforms during the EU integration process.


Konferencija „Parlamenti u Evropi koja se menja – Građani i predstavničke institucije u modernom upravljanju“

Beograd, 9. septembar 2013 – Konferencija „Parlamenti u Evropi koja se menja – Građani i predstavničke institucije u modernom upravljanju“ održaće se 10. i 11. septembra 2013. u Domu Narodne skupštine.

Ova konferencija se organizuje u okviru Tvining projekta Evropske unije „Jačanje kapaciteta Narodne skupštine Republike Srbije u procesu evropskih integracija“.

Istaknuti srpski i međunarodni predstavnici evropskih parlamenata, vladinih institucija, iz akademskih krugova i nevladinih organizacija govoriće o temama, kao što su: odnos parlamenta i civilnog društva, evropske i nacionalne dimenzije građanskih prava, strategije upravljanja i decentralizacije, interparlamentarna komunikacija i modernizacija rada parlamenta.

Konferencija je deo Tvining projekta, koji ima za cilj da uanpredi ukupne kapacitete Narodne skupštine, kako bi planirala i sprovela neophodne reforme, tokom procesa evropskih integracija. Projekat sprovodi Parlament Grčke i Narodna skupština Republike Srbije, od januara 2013. do juna 2014. godine.

About PRODIREKT and Communication Network Verbalisti (Verbalists)

PRODIREKT provides strategic management and executive education and training in the Balkan region. PRODIREKT’s innovative solutions for corporate management, marketing and international business communication offer a bridge between strategy and education, while its business group, with the communication network Verbalisti, dedicated to language studies, professional training, translation and interpreting services, helps young professionals and corporate clients achieve their objectives in international communication.


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